COLLECTIONS

Red

Did you know that women wearing red appear more attractive? And that red cars have more accidents that cars of other colors? Red is a magnetic color. It's no coincidence that it's universally used as a warning sign: just think of stop lights, emergency buttons, or the cards used to drive players from the playing field. But red is also the color of sin, passion, anger and lust - in the West. In Russia, red is an integral color, as evidenced by the central Red Square in Moscow. The word for 'red' is krasny, and it unsurprisingly shares its etymology with krasivy, which means “beautiful”. In Japan, however, a red circle stands right in the center of the national flag and the samurai's hachimaki, symbolizing courage and strength in battle. Give in to the charms of red, find the best shade for you in our selection.